Chief Editor

Chief Editor of Publish Wiki takes full formal legal responsibility for the Consumerium buying signal in each country. He or she answers in particular to cease and desist letters sent in by nice companies that are just trying to help us tell the truth about them and do brand management better.

This person is not necessarily authoring or editing material (that will be done by ordinary Publish Wiki Editors, but is a specialist in discouraging companies from interfering with Consumerium. A typical response willi be something like:

"Your company is destroying X and Y and we believe we can prove that in court. We intend to expose you and keep others from buying your product. We do not believe that diluting the trademark or interfering with business are valid claims to make against those exposing people and companies like you, and we have the funds and friends to take this to a constitutional or human rights or international court if necessary. You are best advised to respond via the channels already established in Consumerium Services for issues with the accuracy or relevance of the material that is presented in the Consumerium buying signal."

"If you are an attorney, you are best off firing this client, because once Consumerium trolls have bit ahold of someone's leg, they are very very unlikely to let go until that leg has been totally gnawed off. To lose in court to our trolls will be humiliating and will hurt your career, you sociopath, so quit now while you're ahead and find a less reprehensible company to work for. You have been warned: your client is not entitled to your help morally, and very soon, you may be facing jail time for perjury, and a cell mate selected specifically for your enlightenment by forces you will never know."

Because such responses will be controversial and must be written so as to comply (barely) with the law, this Chief Editor may need to be an attorney, one in each country and selected by the CGO for that country.

A Consumerium Governance Organization election may be held for this post, but, it may be better to simply appoint the meanest qualified legal troll we can find: someone who actually enjoys fighting in court and in the press, and has no problem digging up dirt on enemy projects and spreading it all over.