Simple is beautiful, natural and good. Or is it some other way around?
Philosophy boils down to that if we combine information about production processes, buying power and compassionate hearts then something good will come out of it.
Consumerium does not seek to artificially alter the functioning of market economy, lazy as we are, we leave that to the politicians.
Consumerium simply aims to make things more transparent to the consumer so she/he can see further and excert more power with the same $$$ as before. It is up to the consumer to decide what to do with this enhanced view into economic processes and incresed power, if anything.