User:Jukeboksi/BBA studies/The Developing Professional: Difference between revisions
User:Jukeboksi/BBA studies/The Developing Professional (edit)
Revision as of 13:03, 7 October 2012
, 7 October 2012→Corporate communications: definitions from Wikipedia
(→Forms of intelligence: CQ is a type of higher level social intelligence, allowing one to be socially effective in multiple and varied cultural settings with different norms (Early et al., 2006).+ crediting Wikipedia where appropriate) |
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=== Corporate communications === | === Corporate communications === | ||
* Before: only [[w:Public relations]] | * ''''Before:''' only [[w:Public relations]] (PR) which is the practice of managing the flow of information between an individual or an organization and the public.( Wikipedia ) | ||
* Now: [[w:Integrated marketing communications]] | * '''Now:''' [[w:Integrated marketing communications]] (IMC) which is an approach to brand communications where the different modes work together to create a seamless experience for the customer and are presented with a similar tone and style that reinforces the brand’s core message. ( Wikipedia ) | ||
[[w:Media richness theory]], sometimes referred to as information richness theory, is a framework to describe a communications medium by its ability to reproduce the information sent over it. | [[w:Media richness theory]], sometimes referred to as information richness theory, is a framework to describe a communications medium by its ability to reproduce the information sent over it. ( Wikipedia ) | ||
=== Learning styles === | === Learning styles === | ||