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Consumerium:Intermediate channel page: Difference between revisions

house brand -> private label (established terminology in the business)
(add a classification scheme for different types of channels. mv senseless para to talk page)
(house brand -> private label (established terminology in the business))
 
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'''Channel''' relates to the last link in the [[w:supply chain|supply chain]] from [[manufacturer]] to [[consumer]] ie. it is a '''location of a [[retail]] chain''', for simplicitys sake we are going to make the assumption that all [[location]]s of the chain carry the same goods (at least in the begining). It can also be a [[restaurant]], [[bar]] or [[cafe]].
'''Channel''' relates to the last link in the [[w:supply chain|supply chain]] from [[manufacturer]] to [[consumer]] ie. it is a '''location of a [[retail]] chain''', for simplicitys sake we are going to make the assumption that all [[location]]s of the chain carry the same goods (at least in the begining). It can also be a [[restaurant]], [[bar]] or [[cafe]].


===Company===
Link to the [[company]] that owns and/or franchisees this channel
===Class of a channel===
Channels have to be divided into separate classes to determine the likeliest product portfolio a channel will have. We will focus on [[food]] delievery channels in the begining with the goal of recording close to 100% of all major channels so that these can be referenced from [[product]] pages which list the possible places a certain product may be found and bought or not. These classes are (feel free to add):
Channels have to be divided into separate classes to determine the likeliest product portfolio a channel will have. We will focus on [[food]] delievery channels in the begining with the goal of recording close to 100% of all major channels so that these can be referenced from [[product]] pages which list the possible places a certain product may be found and bought or not. These classes are (feel free to add):


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*Bar
*Bar
*Cafe
*Cafe
===Fair trade===
*Are [[fair trade]] goods available and since when they have been available. List of [[product group]]s where fair trade goods are available and dates they were introduced to the inventory noting if some goods are only occasionally available or not thru-out the chain.
===Private labels===
List of [[Private label]]s (ie. specially made and packaged for this chain or a purchasing or a logistics alliance)
   
   
===Trollspeak===
[[Consumerium Services]] manage these in the [[Research Wiki]].  Differences such as the [[packaging]] or [[transport]] method or [[waste disposal]] policy mean that the same [[product]] can have a drastically different impact based on how it is bought:  consider buying organice rice in bulk that is transported via ship vs. buying it in small packages that are [[FedEx]]ed by air right to your door...!
[[Consumerium Services]] manage these in the [[Research Wiki]].  Differences such as the [[packaging]] or [[transport]] method or [[waste disposal]] policy mean that the same [[product]] can have a drastically different impact based on how it is bought:  consider buying organice rice in bulk that is transported via ship vs. buying it in small packages that are [[FedEx]]ed by air right to your door...!


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