Pinks

Pinks refer to people who define themselves by sexuality: feminists, gays, lesbians, self-defined "queers", and others primarily concerned with social acceptance for everybody. They tend to really dislike gender-based or sexuality-based discrimination and refuse to buy from those who practice it.

There will likely be a faction of Pinks in the Consumerium social club and they very likely will insist on some factionally defined terms or some standard labels for products produced with no gender or sex discrimination.