User:Jukeboksi/Wiki.study/User:Jukeboksi/Blog/Marketing: Difference between revisions

    (definition of brand strategy from businessdictionary.com)
    (Session 6 and 7 - Communication plan)
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    == Session 6 and 7  - Communication plan ==
    '''Problem''': What does a communication plan involve?
    '''Learning objectives''':
    :#Different ways to measure success?
    == Session 5 and 6 - Brand strategy ==
    == Session 5 and 6 - Brand strategy ==
    '''Problem''': How to create a brand strategy?
    '''Problem''': How to create a brand strategy?