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197 bytes added ,  20 October 2003
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(explaining better for those who really don't know what this is about)
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It is one of several [[essential projects]] that will, together, make [[moral purchasing]] a daily reality.
It is one of several [[essential projects]] that will, together, make [[moral purchasing]] a daily reality.


Advice will probably be seen by the [[end user]] as a [[red light|red]]/[[yellow light|yellow]]/[[green light|green]] [[traffic light]]-type signal, or as a [[score]] easily translated into a [[price premium]], or as a note in [[Simple English]] about issues with, or merits of, the product.  All rely on materials compliant with a [[wikitext standard]].
Advice will probably be seen by the [[end user]] as a [[red light|red]]/[[yellow light|yellow]]/[[green light]] traffic-type signal, or as a [[score]] easily translated into a [[price premium]], or as a note in [[Simple English]] about issues with, or merits of, the product.  All rely on [[opinion wiki]] comments compiled by software using a [[wikitext standard]].  [[Semantic link]] standards may be required also.


In any case, it is keyed to [[bar code]]s, and may rely on frequently updated data embedded in hand-held devices, and/or dynamic retrieval via [[short-range wireless]] to the shelf front.  Where possible, reasons for making buying decisions, or refusing a certain product, will go as [[feedback]] to the [[producer]]s.  This will enhance the consumer experience, advance product development and keep this planet as hospitable as possible for human and other natural life.
In any case, the release of this advice is keyed to [[bar code]]s, and may rely on frequently updated data embedded in hand-held devices, and/or dynamic retrieval via [[short-range wireless]] to the shelf front.  Where possible, reasons for making buying decisions, or refusing a certain product, will go as [[feedback]] to the [[producer]]s.  This will enhance the consumer experience, advance product development and keep this planet as hospitable as possible for human and other natural life.
 
The alternative, of course, is for us all to be blissfully [[ignorant]], and slowly [[boiled like frogs]].
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===Selected articles===
===Selected articles===
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