Editing Talk:Repute

This is a very central question, obviously.

There are not a lot of questions where [[User:Juxo]] and the [[Wikipedia]] are totally completely reversed, but [[brand management]] is one of them.  The job of brand management is to make the product seem to match the user's values and needs, ''EVEN WHEN IT DOESN'T'', which is perfectly deceptive, and perfectly opposite to [[Consumerium Services]].  Perhaps this point needs elaboration, but in this case the [[New Troll point of view]] must be allowed to dominate over the [[neutral point of view]] - brand management is the sworn enemy of Consumerium.
:I don't concur. See [[Talk:Brand management]] for situations where [[features]] work to enhance a brand thus doing the work of brand managers in their place.

::And the ways this will be used for [[greenwash]], which are hinted at there.

You don't think a "brand manager" can really decide not to use some cheaper source of supply just because it causes [[deforestation]] do you?
:No. Brand managers are not in charge of production issues, they just try to finetune the image of the product. take Nike and it's operations as an example of extreme differentation of production and [[brand management]] --[[User:Juxo|Juxo]] 22:49, 9 Mar 2004 (EET)

::Right, and its  this "finetune the image" ''independent of the actual nature o the product'' that makes brand managers necessarily and only our enemies.  There is a sort of truce possible with brand managers of very green or pink products - we will have others to expose first.  But ALL of them are liars.  Do NOT forget that.