User:Jukeboksi/BBA studies/Marketing: Difference between revisions

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Revision as of 11:14, 23 September 2014 (edit) wikistudy>Jukeboksi (→‎Creative Corporate and Marketing Communication - Week 5 - Branding: + definition of w:Brand alliances) ← Older edit		Revision as of 14:29, 23 September 2014 (edit) (undo) wikistudy>Jukeboksi m (typo) Newer edit →
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	'''[[w:Brand alliances\|Brand alliances]]''' is a [[w:brand\|brand]]ing strategy used in a [[w:business alliance\|business alliance]]. Brand alliances are divided into three types. [[w:Cobranding\|Cobrands]], [[w:Brand alliances#Brand licenses\|brand licenses]] and [[w:Brand alliances#Cross marketing\|~~crooss~~ marketing]] ( Wikipedia )		'''[[w:Brand alliances\|Brand alliances]]''' is a [[w:brand\|brand]]ing strategy used in a [[w:business alliance\|business alliance]]. Brand alliances are divided into three types. [[w:Cobranding\|Cobrands]], [[w:Brand alliances#Brand licenses\|brand licenses]] and [[w:Brand alliances#Cross marketing\|cross marketing]] ( Wikipedia )

	== Strategic Business-to-Business Relationship Management ==		== Strategic Business-to-Business Relationship Management ==