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From Consumerium R&D Wiki

This is one of the relaying methods of the Consumerium buying signal.

In practice this would be applied as leaflets attached to retail shelves in friendly retail locations wherein product identification is done by matching image and/or name of the product to the page in question.

Consumerium leaflets or books would be updated via web and printing from there a specially copy specially collated to be printed into a leaflet.