User:Jukeboksi/BBA studies/Entering Target Markets: Difference between revisions

    (link to w:global marketing + 1st definition)
    Line 15: Line 15:
    ::* Wholly owned subsidiaries ( Wikipedia )
    ::* Wholly owned subsidiaries ( Wikipedia )


    '''[[w:Global marketing|Global marketing]]''' is marketing on a worldwide scale reconciling or taking commercial advantage of global operational differences, similarities and opportunities in order to meet global objectives". ( Wikipedia )