User:Jukeboksi/BBA studies/Marketing: Difference between revisions

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    * '''[[w:Marketing communications|Marketing communications]]''' are [[w:message|message]]s and related media used to communicate with a [[w:Market (economics)|market]].  
    * '''[[w:Marketing communications|Marketing communications]]''' are [[w:message|message]]s and related media used to communicate with a [[w:Market (economics)|market]].  
    ::: Marketing communications is the "promotion" part of the "[[w:marketing mix|marketing mix]]" or the "four Ps": price, place, promotion, and product. It can also refer to the strategy used by a company or individual to reach their target market through various types of communication. ( Wikipedia )
    ::: Marketing communications is the "promotion" part of the "[[w:marketing mix|marketing mix]]" or the "four Ps": price, place, promotion, and product. It can also refer to the strategy used by a company or individual to reach their target market through various types of communication. ( Wikipedia )
    * '''[[w:Integrated Marketing Communication|Integrated Marketing Communication]]''' (IMC) is the application of consistent brand messaging across both traditional and non-traditional marketing channels and using different promotional methods to reinforce each other. ( Wikipedia )
       
       
    * '''[[w:Storytelling#In_marketing|Storytelling in marketing]]''' is increasingly used in advertising today in order to build customer loyalty. ( Wikipedia )
    * '''[[w:Storytelling#In_marketing|Storytelling in marketing]]''' is increasingly used in advertising today in order to build customer loyalty. ( Wikipedia )


    * '''[[w:Integrated Marketing Communication|Integrated Marketing Communication]]''' (IMC) is the application of consistent brand messaging across both traditional and non-traditional marketing channels and using different promotional methods to reinforce each other. ( Wikipedia )
    * A '''[[w:storyboard|storyboard]]''' is a graphic organizer in the form of [[w:illustration|illustration]]s or [[w:image|image]]s displayed in sequence for the purpose of [[w:Previsualization|pre-visualizing]] a [[w:motion picture|motion picture]], [[w:animation|animation]], [[w:motion graphic|motion graphic]] or [[w:interactive media|interactive media]] sequence. ( Wikipedia )


    == Successful Event ==
    == Successful Event ==