User:Jukeboksi/BBA studies/Entering Target Markets: Difference between revisions
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* '''[[w:Internationalization|Internationalization]]''' has been viewed as a process of increasing involvement of enterprises in international markets. ( Wikipedia ) | * '''[[w:Internationalization|Internationalization]]''' has been viewed as a process of increasing involvement of enterprises in international markets. ( Wikipedia ) | ||
Common types of '''[[w:intellectual property|intellectual property]]''' rights include | |||
:*[[w:patent|patent]]s | |||
:*[[w:copyright|copyright]] | |||
:*[[w:industrial design right|industrial design right]]s | |||
:*[[w:trademark|trademark]]s | |||
:*[[w:trade dress|trade dress]] and | |||
:*in some jurisdictions [[w:trade secret|trade secret]]s. ( Wikipedia ) | |||
== Licensing and franchising == | == Licensing and franchising == | ||