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Motivation: Difference between revisions
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You, dear [[consumer]], are exposed to thousands of messages each day enticing you to trade your money for consumer products. The messages are filled with claims about what the products will do for you. Marketeers who advance these claims usually want you to do something for them -- to give them money. These [[compliance message]]s usually infer you will realize some [[value]] by complying with the message's instructions. But these messages are usually devoid of respect your personal values; more often they tell you what values you should hold. | You, dear [[consumer]], are exposed to thousands of messages each day enticing you to trade your money for consumer products. The messages are filled with claims about what the products will do for you. Marketeers who advance these claims usually want you to do something for them -- to give them money. These [[compliance message]]s usually infer you will realize some [[value]] by complying with the message's instructions. But these messages are usually devoid of respect for your personal values; more often they tell you what values you should hold. | ||
To realize the best value for your effort, as you understand value, you need [[Features|information]] about the [[product]]s pushed by these messages, and how these items that fill your local [[w:List of supermarkets|supermarket]] got there, straight in front of your nose, packaged into coloured boxes and bags, one more tempting than the other. | To realize the best value for your effort, as you understand value, you need [[Features|information]] about the [[product]]s pushed by these messages, and how these items that fill your local [[w:List of supermarkets|supermarket]] got there, straight in front of your nose, packaged into coloured boxes and bags, one more tempting than the other. | ||