User:Jukeboksi/BBA studies/Target Economic Regions: Difference between revisions

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→‎Week 2 - Reputation, image and brand: + another youtube shown by teacher
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:::* '''[[w:Brand management|Brand management]]''' is a communication function in [[w:marketing|marketing]] that includes analysis and planning on how that [[w:brand|brand]] is positioned in the [[w:market (economics)|market]], which target public the brand is targeted at, and maintaining a desired reputation of the brand. ( Wikipedia )
:::* '''[[w:Brand management|Brand management]]''' is a communication function in [[w:marketing|marketing]] that includes analysis and planning on how that [[w:brand|brand]] is positioned in the [[w:market (economics)|market]], which target public the brand is targeted at, and maintaining a desired reputation of the brand. ( Wikipedia )
::::** [https://www.youtube.com/watch?v=umDOHnTQdFo Poland - Polska promotion] shown by teacher
::::** [https://www.youtube.com/watch?v=umDOHnTQdFo Poland - Polska promotion] shown by teacher
::::** [https://www.youtube.com/watch?v=4eGqXvhOFrs  What the Finns need to know about Portugal] shown by teacher


* '''[[w:Positioning (marketing)|Positioning (marketing)]]''' is the [[w:marketing|marketing]] activity and process of identifying a market problem or opportunity, and developing a solution based on [[w:market research|market research]], [[w:Market segmentation|segmentation]] and supporting data. ( Wikipedia )
* '''[[w:Positioning (marketing)|Positioning (marketing)]]''' is the [[w:marketing|marketing]] activity and process of identifying a market problem or opportunity, and developing a solution based on [[w:market research|market research]], [[w:Market segmentation|segmentation]] and supporting data. ( Wikipedia )
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