User:Jukeboksi/BBA studies/Entering Target Markets: Difference between revisions
→Foreign direct investment: definition of w:subsidiary |
link to w:global marketing + 1st definition |
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::* Wholly owned subsidiaries ( Wikipedia ) | ::* Wholly owned subsidiaries ( Wikipedia ) | ||
'''[[w:Global marketing|Global marketing]]''' is marketing on a worldwide scale reconciling or taking commercial advantage of global operational differences, similarities and opportunities in order to meet global objectives". ( Wikipedia ) | |||