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The '''checkout counter''' is the second point of contact (after the [[retail shelf]]) where there is potential to integrate or add [[Consumerium Services]]. [[Checkout Consumerium]] services wherein you just grab the [[GTIN]] codes as a form of [[realised shopping list]] to download to your home computer to retrospect on purchases is the most important function at the Checkout counter. This could be done optimally via [[NFC]] or alternatively [[Bluetooth]]. It is typically the [[point of sale]], that is, where money is exchanged for goods. It is also a main marketing point where information is presented by "checkout TV", supermarket tabloids, fashion magazines, [[impulse buy]]s such as chocolate bars, and other high profit items that people don't need, but can sometimes buy if they're in line long enough. [[Worn device]]s can be used at the checkout counter much as at the retail shelf. The [[checkout wait]] may be an ideal time to review your purchases with the [[Consumerium buying signal]], especially if you are over-spending already and seek to return some non-essential items. This is easier if there is a bin to stash the items you're refusing to buy. Seeing many of the same item unpurchased, and requiring return to the store shelves, may be a much stronger signal than simply not taking it from the shelf. [[Category:Hardware]]
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