User:Jukeboksi/JT Foxx Megaspeaker event Helsinki: Difference between revisions

    From Consumerium development wiki R&D Wiki
    (→‎External links: added some of his sites and profiles)
    (+ === On branding ===)
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    * Speaker and coach [[w:celebrity|celebrity]]
    * Speaker and coach [[w:celebrity|celebrity]]
    * Celebrity authority
    * Celebrity authority
    === On branding ===
    * [[w:Brand awareness|Brand awareness]]
    * [[w:Brand preference|Brand preference]]
    * [[w:Brand ambassador|Brand ambassador]] (brand advocacy)
    * Brand insistence


    === See also ===
    === See also ===

    Revision as of 11:21, 27 June 2016

    Free Megaspeaker event in Helsinki

    Monday 2016-06-27 at the Radisson Blu Royal Helsinki

    Why are you looking to become a great speaker?


    Who is JT Foxx?

    How to make it?

    Types of speaking

    • Keynote speaking
    • Education
    • Platform speaking is the most profitable speaking arrangement

    Tips for successful speaking

    • Front-end-model
    • 90-minute preview
    • 12-o-clock or 6-o-clock event. Investors at 12, wage laborers at 6
    • Best days to do a preview are Tuesday, Wednesday, Thursday and Saturday
    • Situation awareness
    • Solve problems
    • Make yourself valuable
    • Mission -> Vision -> Culture
    • You should have approx 15 marketing triggers in your speech
    • 40% of speaking is the fundamentals and 60% is coaching and branding
    • If someone else sells you it is more convincing than if you try to do it yourself
    • Pricing psychology is important

    Event formats

    • 90-minute preview model
    • 3 hour preview
    • One day event
    • 2 day event
    • Promoter does Promotion and takes approx. 50% of the revenue to cover his costs and make a profit.

    Securing an audience

    • Registration (1100 for this event)
    • Confirmation (682)
    • Show-up (282)

    Pricing speaking events

    • Free event (show up usually 16-18% of confirmed)
    • For charge event (show up 10-20% of confirmed)
    • Freemium

    Levels

    On branding


    See also

    External links