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'''Experience Economy''' is a book by Pine and Gilmore arguing that the way consumers actually perceive the market is as a set of experiences. These are supported and improved by an underlying [[service economy]]. The more complex and fulfilling experiential relationships are called "[[transformations]]" and include [[transformative learning]] and religious and spiritual experiences. | '''Experience Economy''' is a book by Pine and Gilmore arguing that the way consumers actually perceive the market is as a set of experiences. These are supported and improved by an underlying [[service economy]]. The more complex and fulfilling experiential relationships are called "[[transformations]]" and include [[transformative learning]] and religious and spiritual experiences. | ||
See [[w: | See [[w:Experience Economy]] |