Consumerism

The printable version is no longer supported and may have rendering errors. Please update your browser bookmarks and please use the default browser print function instead.

Consumerism is bad, and Consumerium is good. So just changing an "s" to a "u" gets you from bad to good. How does that work?

"s" suggests plurals, while "u" are singular, so the shift is from otherS view to what yoU think.
"s" can stand for sin, sleaze, sloth, but "u" can stand for anything "u" want
"is" tells you what becomes, remains, and equals, but "iu" is two people (i, and u) who can together decide what becomes, what remains, and what equals what.